Wednesday, August 4, 2010

Reflection: Group tutorial 3

For tutorial 3, we are focusing on the 4Ps and Marketing Plan.

Like how we use it on Sara Lee and find their 4Ps, we applied in on our Feline Fiesta event.
I've learnt that the 4Ps - Place, Product, Price & Promotion helps alot for organizing this event. It make things simpler and moving to the right direction.

With that, we have decided where to held the event which is at Queenstown Community Centre and book their Multi Purpose Hall.
And we have varieties of products from different booths such as Games booths, a booth selling Cat Merchandise and also food like caramel Popcorn and Hot Dogs.
All of this 4Ps will help us with our Marketing Plan.

Which is to Prepare and organize the event and to implement the event.
I had done this part for our report.
It is quite easy to handle once i get the hang of it because we had to do the same example by selling Frozen Foods and took ideas from Sara Lee Corporation and do the marketing plan.



If this event were to come through, i hope it will be a success :)


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